Read the point of view of OWNEVER's CEO Eliana Barros. She shares with us their stand for ethical production using leather design as a canvas for a gender equality statement.
In the industry nowadays, many brands are born of people’s desires to make a difference in the world. This is why Eliana Barros first thought of the ethical, authentic accessory brand OWNEVER.
“It was just a mix of my personal beliefs with my desire of creating something durable that lasted more than myself, that could tell a different story, that was more than just an Instagram picture.”
For her, creating timeless products that will last a lifetime is a means not only to make a difference in rampant consumerism but also to work with responsibly sourced raw materials, like leather, for long-lasting pieces.
“I feel that today social media made people greedy for novelties. I understand novelty, but I don’t understand irresponsible gestures.”
We always have a choice, we can buy more, or we can buy better.
And we all know that is not the quantity that brings us long-term joy. Thinking of a better and more equal future, the designer named the piece 2157, the year when equal pay between men and women will be possible.
Great materials, the simplicity of the design, and good construction are a big part of 2157 longevity.
“Because our power is the longevity of our handbags, we’ve created this unique edition that will come with a 135-year warranty, free of charge, until we achieve gender equity. We, unfortunately, won’t even be here anymore, but we know 2157 will be passed down for generations to reach the year 2157 as good as new – or even better, as we know leather patina only improves with age. Great materials, the simplicity of the design, and good construction are a big part of 2157 longevity. The other part is that we offer to repair all our handbags, and in this case, it’s free of charge.”